Diwali on Way2SMS:Almost a Record-breaker
Posted on 31st Oct 2011
On Wednesday, we saw a huge traffic spike due to Diwali. During the early hours of the day we have observed steady raise in the message submission, and this reached to peak by 11 AM. In fact, by 3PM, the count of messages per hour was nearing 3 times average hourly levels.
The spike was so structured and we nearly assumed it was a record.
A search of our database, though, revealed an even busier hourlong period on 31st night. On Wednesday, OCT 26, the 11AM IST hour was almost a record, with above 5 times average traffic.
We re thrilled that people across the world are using way2sms to share about their exciting diwali moments with their closest friends and family, and we look forward to seeing this record broken again and again over the coming months.